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Does Your Company’s Innovation Process Pass the Test?
Posted August 12, 2009
Most American companies have fallen way behind other countries in their new product innovation process and frankly also any interest. During the 1990’s companies were making so much profit from existing products they didn’t feel a need to be innovative, ergo we are way we bring up the rear of innovation in this decade.
Here are 5 ways to start improving your innovation efforts:
Eliminate “silo thinking” in your business. We are all in this together.
Put project managers in charge of numerous projects. Send them to special training so they can be great at this important job function.
Focus on developing ‘value-add’ to core competencies. Ingrain the following words in all communications: partner, team and “us”.
Put buttons and badges on all employees focused on innovation thinking. Encourage input from EVERY EMPLOYEE.
Tom Peters June 2009
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